Sponsorship & Disclosure Policy
First Hire Kit is funded by sponsors. Here are the rules we follow so you always know what's paid.
- Everything paid is labeled. Sponsored placements carry a visible "Sponsored" label right next to them, and sponsored articles say "Sponsored by [brand]" at the top, not only at the bottom.
- Links are marked. Paid and affiliate links use
rel="sponsored". - No pay-to-change. Sponsors can't edit guides, influence calculator logic or results, or buy a better position in a comparison.
- Honest claims only. We don't publish sponsor claims we can't support, fake reviews, or invented statistics. Sponsored articles are fact-checked to the same standard as our guides.
- Right to refuse. We decline sponsors whose products we think could harm readers. That includes services that misrepresent government forms, such as charging for a free EIN without saying it's free.
- Affiliate links, if we ever use them, are disclosed the same way.
These rules follow the US Federal Trade Commission's guidance on endorsements and native advertising (FTC Endorsement Guides FAQ).